In the newest Ford Trends video, Sheryl Connelly, Ford's Manager of Global Consumer Trends and Futuring, addresses the give and take of privacy as it pertains to digital information. What are your thoughts on the matter?
Connelly says, "....Consider how much information is in your car....That is rich information that a lot of marketers are very eager to get their hands on so that they can find new tools to reach you as a customer.... So with the give and take of privacy, Ford Motor Company is trying to be very strategic on their privacy position and how it might protect and preserve the integrity of the information that we receive from our customers."
Stay current with Ford Trends videos via the Ford Today YouTube channel. And to try a new Ford, on for size, visit Szott Ford at 8800 E Holly Rd in Holly.
Categories:
News