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Ford And Sirius Turn Profits

Ford has made huge strides with their automotive technology. From the EcoBoost engine (available on Ford Explorer), to Bluetooth integration, this auto maker has made saving energy and fun driving a priority.

Implementing various "infotainment" systems into their new cars and trucks at Szott Ford in Holly, MI shows how the company successfully tapped the youth market, which they so heavily battled competition for. Adding SiriusXM to a Ford makes the resale price of that new car higher. Stock market followers are excited to see what Ford is doing:

"Ford is adapting to consumer demands and are taking risks to increase market share in other categories. The company is experimenting with new designs which should help sales. A few years ago?Ford's retail sales were truck and truck-based utility sales. In 2011, almost 2/3 of Ford's retail sales are now cars," says seekingalpha.com.1

Ford earned over $1.6 Billion in profits during the third quarter of 2011. It seems if Ford's tech trend continues, we'll have their automobiles around for decades to come.

Source: 1http://seekingalpha.com/article/312008-ford-and-sirius-profit-from-strong-automotive-trend

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